“Best of Welcome Italia” is the official competition of Welcome Italia 2017. The competition offers the exhibitors the possibility of entering the British market. A jury of professional in Italian food&beverage based in the UK will select and reward the best performing companies at the fair and provide them with the instruments necessary to successfully access to the UK market, thanks to our partner NIFE IS LIFE.
Nifeislife is the leading company in the UK for the e-commerce of Italian products, with more than 10’000 returning customers and 300 daily orders in London and in the rest of the country.
Each company will present to the jury the product they believe will best suit and succeed in the UK market. The products will be evaluated on Friday, while the winners will be announced on Sunday.
The winners will have the chance to sign a promotional contract of 3 months with Nifeislife, which will promote the product on their website making it available for purchase to the public.